Thursday, February 9, 2012

Redefining Cool

In an effort to educate and engage young filmmakers about the issue of smoking in movies, Legacy has teamed up with a nonprofit production company called ReelAid and a nonprofits film promoter, producer, and marketing company called Spitfire Agency, to work with them on a short video focused on social responsibility in filmmaking.

Voiced by actress and activist Daryl Hannah, this short film, Redefining Cool, aims to help students in the nation’s leading film schools to better understand the complex issues and repercussions around using cigarettes as props in film.

Source: Facebook: Redefining Cool

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